Expand your portfolio with mobile apps?
Perhaps you are already digitally on the move and offer services such as websites or CRM systems for your customers. If so, the step towards mobile apps is not far away. But some of you will certainly be asking yourself two questions:
Question 1
Do my customers need an app even though they have a website?
Question 2
Can I do it and is the creation as well as the distribution of the app not too difficult?
These are legitimate questions that we are happy to answer.
Answer 1
If your clients are SMEs, they will benefit from an app and can use it for various reasons, including:
– Provide a better mobile experience for users
– Direct and immediate interaction with app users
– Motivate users to interact with the app
– Deliver targeted marketing promotions directly to users via the app, and more.
Deliver a better mobile experience for users
People are particularly interested in getting information quickly and clearly. If it takes them too long or if they are overwhelmed by a desert of text, they will bail out and look elsewhere (at the competition). An app allows your customers to reduce both of these “problems”. App content can be created in such a way that it is optimally displayed on mobile devices. Depending on the provider and its technical infrastructure, the app opening time can also be noticeably increased. For users, these two aspects represent a better mobile experience. This motivates them to use the app again and again.
Direct and immediate interaction with app users
With an app, your customers are in contact with users at any time and from any location – even outside business hours if desired. Questions about products, concerns or even problems can be quickly transmitted and clarified via the chat messenger.
Motivate users to interact with the app
With interactive modules, e.g. appointment booking, digital time card or forms, users are encouraged to interact with the app. They perform certain actions on the part of their customers, e.g. booking a table in a restaurant. Thus, the app offers much more than just providing a pool of collected information – as is common with most websites.
Precise marketing actions directly to users via the app
Users can be provided with targeted, personalised offers and important information at any time via an app. This is achieved through the use of marketing tools that can reach individual users as well as entire user groups at the same time. Based on the app’s usage behaviour, highly individualised promotions can be played out to users.
Answer 2
Yes, you can. With the help of a modular system, you can create apps for your customers. Similar to a website maker, you assemble suitable app modules and create content for them. Simply by click and drag n’ drop – without any programming knowledge. This allows you to realise app projects in a short time and present them to your customers.
For the distribution of such an app, you can use so-called white-label solutions. Here you use the platform of a provider, e.g. AppYourself, and distribute apps under your own name as well as your own brand. You don’t have to worry about the technical infrastructure, as this is provided by the respective provider -–including care and maintenance.
Find out everything about the reseller programme now!
In a free and non-binding live demo, you can learn everything about the reseller programme and the white label solution for creating apps for customers.